Get More Leads With Local Service Ads

If you’re looking to attract more local customers, Google Local Service Ads (LSAs) might be what you need.

What makes LSAs unique? Instead of paying per click (like traditional Google Ads), you only pay for valid leads—meaning real customers who call or message you directly from your ad.

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Benefits of Local Service Ads

Top Placement on Google

LSAs appear above traditional ads and organic search results, giving you maximum visibility.

Pay Per Lead, Not Per Click

A key differentiator of Local Service Ads & Google Ads is in the bidding system. Instead of paying per click, you pay per qualified lead

Higher Conversion Rates

LSAs are more likely to attract customers who are ready to book a service immediately.

Google Guarantee Badge

Builds trust by showing potential customers that your business is verified by Google.

Industries Local Service Ads Supports

Local Service Ads are designed for businesses that provide in-home, professional, or personal services.
If your business falls under any of these categories, you’re eligible to run LSAs:

Home Services

Plumbers, HVAC, electricians, locksmiths, cleaning services, roofing, and landscaping.

Lawyers, personal injury attorneys, DUI attorneys, estate planning lawyers.

Health & Wellness

Dentists, chiropractors, therapists, massage therapists, and veterinarians.

Real Estate & Finance

Real estate agents, mortgage brokers, financial advisors.

Additional Industries

Pest control, auto repair, pet grooming, tutors, and personal trainers.

If your industry isn’t listed, contact us and we’ll see if LSAs can still work for you.

Our Local Service Ads Process

Graphic showing the process of Local Service Ads.

1. Verification Process

Before your business can start running LSAs, Google requires you to go through a verification process to ensure legitimacy and trustworthiness.

Verification Requirements:

  • Background Checks – Google runs background checks on business owners and employees in certain industries (e.g., home services).
  • License & Insurance Verification – Your business must submit valid licenses and proof of insurance (where applicable).
  • Business Reputation Review – Google evaluates your business based on existing online reviews and customer feedback.

2. Set Up Campaigns

Once your business is verified, we’ll set up your LSA campaigns, which require expert management for maximum results.

Campaign Setup Includes:

  • Proper Budget Allocation
  • Bidding Strategy Setup
  • Tracking Setup

Local Service Ads are only supposed to charge for valid leads, so if you get spam calls or hang-ups, we dispute those for you as part of our management.

3. Monitor and Refine

Once your GMB is fully optimized and your budget is set, your ads start running.

Where Your Ad Becomes Visible

  • Above Google Search Ads & organic search results
  • Google Assistant voice searches
  • Google Maps

With constant monitoring and refining of your bidding strategy, we work our hardest to get more results for less money.

We also keep you updated with how your campaigns are performing and keep a clear line of communication about the quality of leads coming in.

4. Lead Generation

When a potential customer sees your ad, they can:

  • View uploaded photos of previous work
  • Check your reviews
  • Call you directly from the ad
  • Visit your website

Google prioritizes businesses that respond quickly to leads, so staying active boosts your ad ranking!

Local Service Ads vs Google Ads

Local Service Ads

Search Ads

Bidding

Pay Per Lead

Pay Per Click

Search Location

Top of Google search Results

Below LSAs and Organic Results

Screening

Requires Google’s Screening

No verification required

Best For

Local Service Business’s Looking For Leads

Business’s Needing Broader Visibility & Control

Local Service Ads Management

$ 100 Monthly

$500 Setup Fee


Setup


Management

  • Budget Optimization
  • Lead Accuracy Review
  • Monthly Reporting

Setup/Management Pricing

Local Service Ads Management

$ 100 Monthly

$500 Setup Fee

Setup

  • Check Business Eligibility

Management

  • Budget Optimization
  • Lead Accuracy Review
  • Monthly Reporting

Get Started, Contact Us.


Get More Leads

Grow Your Business with Local Service Ads

We Take Care of Everything For You



Contact Us & Let's Grow Your Business

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